Acquisition and Affiliates

The AXON Gaming Acquisition and Affiliates module enables you to optimize your acquisition strategy and instantly boost new player conversion rates. There are many acquisition channels to drive new player registrations, but which one offers the best return for your marketing budget?

AXON Gaming provides you with the tools to track your acquisition traffic in real time, allowing you to instantly see where you should allocate your marketing spend.

Business Benefits

  • Monitor real-time data from all your affiliates sources to understand which campaigns are most profitable and where to invest more spend
  • Automatically track each campaign to gauge its effectiveness in real-time
  • Create thresholds and event triggers for specific player personas
  • Display your affiliate program KPIs in a centralized dashboard
  • Optimize messaging for your affiliate campaigns


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